Advertising on Slush
The Slush Factory is one of the hottest Pop Culture sites
on the Internet, featuring an irreverent yet serious brand
of journalism that covers the wide spectrum of entertainment
content. From the newest comic books to the latest films and
DVDs, Slush is knee-deep in the type of stories the valuable
18-25 demographic find most appealing.
We offer a wide variety of advertising opportunities,
including traditional banner placement as well as tailored
Slush articles are updated daily, and unlike other sites
where syndicated content is the norm, ours are the original,
engaging, and informative type that readers spend an
extended amount of time on, ensuring our adverting is seen
by true readers (as opposed to the quick-viewing image
gallery and headline sites receive).
Through our parent network, UGO, Slush is currently serving the following types of ads:
* 728x90 Large Banner:
Roomy enough to get your message across legibly, these eye-catchers are placed directly above the content. Never will a reader need to scroll down at all to see these ads, as they're placed exclusively above the fold.
* 300x250 Square 'Box' Ad:
The latest and perhaps most highly-sought ad type, square ads might be the most cost-effective size offered. If placement is a concern, look no further. These ads are usually placed within the actual content. Even web surfers who are particularly experienced in ignoring ads would have trouble missing this one, and it's placed in an unobtrusive, non-annoying way to boot.
* 120x600 Tower Ad:
These tall 'skyscraper' ads run vertically alongside the content. Large in size, you'll be able to fit almost anything you could imagine into
them. To ensure proper performance, we place these ads in such a way that they draw the eye's attention.
* V.I.P. Ad:
VIP ads eliminate the need for a user to click to see what you're offering. These giant ads can utilize their own scroll bar within the content, and you're essentially buying ad space equivalent to that of an entire website page. Though
usually pricier than other formats, the UGO-exclusive VIPs must be considered the most effective campaign.
One of the most desirable ad platforms, there is little way for
readers to avoid seeing these. While some users find them
annoying, a tailored-campaign that appeals to our audience
can have a masterful effect. Talk to UGO today about proper sizing and schemes in order to get the biggest bang for your buck.
* Text links & Buttons:
While a more simple campaign
than the larger formats, these are the best option for those
attempting to promote their site or sell a specific product. Buttons are usually 88x31 pixels, but we're not too particular about that.
Text links can be placed on the main page and within the articles
themselves, which can ensure a very healthy click-through.
E-mail us directly to discuss this type of campaign.
Slush is no longer accepting ad campaigns for the standard 468x60 banner.
We are, however, open to custom banners that gravitate
around 400x60 or so. Like button ads and text links, these
could work for sponsorship of certain articles, or a general
sponsorship of the site for a particular period of time. The placement of these custom ads typically would go at the top and bottom of articles, although we are open to exploring other possibilities.
us directly to discuss this type of campaign
OK, I'm interested. Now what?
Aside from text links, buttons, and custom-sized sponsorships, all ad sizes and campaigns are handled and served by
UGO. Using their state-of-the-art ad-serving software, you will have complete access to your statistics to see how they're performing. For all inquiries about ad buys on
Slush Factory, please contact our sales manager, Peter Chang.
With some of the best values in the entire industry, an
advertising campaign can be custom-built to suit your needs
and financial constraints. You won't be disappointed.
E-mail UGO about an ad buy today!